Louvre Augmented Reality Exhibit With Snapchat Uncovers Ancient Egypt

Code and Culture
October 20, 2023

Snap's AR Studio and the Musée du Louvre unveil "Egypt Augmented", a series of innovative and educational augmented reality experiences to be enjoyed in the Department of Egyptian Antiquities and in the Cour Carré of the Musée du Louvre, thanks to technologies offered by Snap.

These new experiences reveal the shapes, materials, colors and decorations of the selected works, all of which have disappeared over time, leaving only bare stone. Thanks to augmented reality, these artworks are illuminated and resurrected. The three-dimensional reconstructions of missing elements, the virtual restitution of original pigments and the creation of masks were designed by the AR Studio teams in close collaboration with curators from the Louvre's Department of Egyptian Antiquities, based on a corpus of archives and references.